Making Social Media Marketing Work: Compliance Strategies for Today
AdvaMed Webinar
Healthcare & Life Sciences Partner Michael Manthei will speak at an AdvaMed Webinar titled, "Making Social Media Marketing Work: Compliance Strategies for Today."
As more people turn to the web for health care information, social media is quickly becoming a platform for gathering and exchanging important treatment information.
Use of Social Media and Web 2.0 technologies to communicate about medical devices raises a number of unique compliance considerations. This online seminar will review key compliance questions and associated strategies for companies using Social Media.
Topics Include:
- Social Media – Industry Perspective and AdvaMed's DTC Advertising Guiding Principles
- Considerations in Compliance
- IP Considerations and Experience from the Trenches